It’s a supply chain manager’s nightmare. You need to get your goods from point A to point B but capacity is tight and demand is high. Instead of having carriers compete for your business, you’ve got to compete for a carrier to choose your freight. And that’s not something you planned for.
When capacity is tight and demand is high, rates increase and carriers become more selective about the freight they accept. Don’t get stuck with your goods or pay over-the-top amounts to get your goods where they need to be. With a little planning and communication, you can work toward securing capacity, so you’re not paying the price of high demand. Follow these steps to get the transportation capacity you need, when you need it.